What is Keyword?
In the vast digital universe, keywords are the magic spells we cast into the search box, summoning the answers, solutions, and wonders we crave. They’re not just random words; they’re the secret keys that unlock the doors to knowledge, adventure, and discovery.
Picture this: you’re standing at the edge of the internet, peering into the endless expanse of possibilities. With each keyword you type, you embark on a new quest, traversing through virtual landscapes in search of hidden treasures of information.
But keywords aren’t just for seekers; they’re also the lifeblood of digital creators and businesses. Like skilled artisans, they weave these magical words into their content, crafting stories and solutions that captivate and enchant their audience.
So, the next time you type a keyword into the search bar, remember the power it holds—the power to ignite curiosity, spark imagination, and connect us all in this wondrous digital tapestry we call the internet.
What will happen, If we do not pick the right keywords for our webpage?
Selecting the optimal keywords for our webpage is akin to embarking on a quest for the perfect treasure map. Just as a treasure hunter meticulously plots their course to uncover hidden riches, we must carefully choose the keywords that will guide users to our digital treasure trove.
Without these keywords, our webpage risks becoming a castaway in the boundless ocean of the internet, lost amidst countless others vying for attention. As a result, users may overlook our content, leading to a high bounce rate as they navigate elsewhere in search of the answers they crave.
However, with the right keywords, we can captivate our audience and entice them to explore further. Like a captivating story that beckons readers to turn the page, strategically chosen keywords draw users in, promising to unveil the valuable insights and information they seek.
What is the advanced way of searching keywords?
1. Identify the Already Performing Keywords
You can find the keywords on which your website is already ranking, It will help you to rank your website fast. There are multiple tools available (like ubersuggest, Semrush, ahrefs etc.), that can help you in finding these keywords.
2. Pick the Keywords from Competitor’s Website
Read out the content of your competitor’s webpage (same service/product’s page) and find the keywords, they are hitting. Note these Keywords.
3. Manually perform Keyword Research
Search Keywords using different tools(i.e. Google Keyword Planner, Ubersuggest etc.). During Keyword Search, always check the relevancy & intent of a keyword.
Before finalizing the keywords, Must type your picked keywords in Google Search box and check the results. You can final the keyword if you are watching the expected results on SERP.
